Formation en Commerce & Relation Client: Customer Service - Identifying Needs and Customer Profiles in Banking Agencies - Ascent Formation
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Commerce & Relation Client

Customer Service - Identifying Needs and Customer Profiles in Banking Agencies

2 jour(s)14h

Description

Training objective: To enhance the relational and technical skills of branch advisors to better listen, understand customer needs, and determine their investor profile, in order to provide personalized and relevant recommendations.

Learning Objectives

  • Adopt an active and empathetic listening posture in face-to-face or remote interactions.
  • Identify explicit and implicit needs expressed by clients.
  • Determine a client’s investor profile (conservative, balanced, dynamic, etc.) using qualification tools.
  • Build tailored recommendations, considering the client’s profile and objectives.
  • Address objections assertively, adapting communication based on the client’s profile.

Target Audience

Retail banking advisors
Premium customer relationship managers
Wealth advisors
Branch managers

Prerequisites

First experience in customer relations in a banking environment
Proficiency in basic savings and investment products

Program Outline

Informations

Duration

2 jour(s)

14h

Tarif

Sur demande

    Customer Service - Identifying Needs and Customer Profiles in Banking Agencies | Ascent Formation | Ascent Formation